Tasting cost reduced by 90% compared to opening traditional bottles
Wine and spirits samples identical to the bottle, to grow your online range
What if you could launch new product lines without storing more full bottles, add a memorable unboxing surprise to your top customers’ orders, and bring tangible value to your marketing campaigns? That is exactly what La Vinotte® makes possible.
Selling wine and spirits online means managing the entire customer journey remotely. Your product pages, promotional campaigns, and emails showcase your selection, but you have no physical experience to place into your buyers’ hands. Your only physical medium has been the full bottle, too heavy, fragile, and costly to use for discovery sampling, retention gifts, or win-back campaigns.
Vinovae rebottles your wines and spirits into sample formats whose organoleptic profile remains identical to the original bottle for 3 to 12 months, depending on the format. Lightweight, cost-effective, and letterbox-friendly, it becomes the missing physical asset to enrich your catalog, retain your audience, and accelerate sales.
Meeting your business-development challenges
Operating an online wine store requires continuously refreshing your offering, retaining high-value customers, and driving conversions throughout the retail calendar. Whatever your challenge, we guide you towards the right solution.
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Do you want to expand your catalog with innovative ranges, such as curated gift sets or wine advent calendars?
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Are you looking to stand out during peak commercial milestones (seasonal wine fairs, Mother’s/Father’s Day, Valentine’s Day, holiday gifting)?
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Do you want to increase customer lifetime value by including an exclusive sample in high-value orders?
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Would you like to support upselling and cross-selling campaigns, or reactivate lapsed customers who haven’t ordered recently?
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Are you looking to diversify your revenue streams and capture buying intent at every seasonal peak?
Behind each of these questions lie the same obstacles: the bottle and distance. While ideal for standard retail fulfillment, the traditional glass bottle becomes a bottleneck when you want to deliver an agile, engaging tasting experience to remote customers.
The Vinotte®, a solution designed for online stores
Here is how the Vinovae sample format answers the constraints of an online store:
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Standalone, high-margin products: curated gift sets, seasonal selections, advent calendars, or discovery tasting kits designed for gifting.
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A premium surprise to slip into large baskets or high-value orders, introducing a new release or a strategic wine.
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An effective lever for upselling, cross-selling, and lapsed-customer reactivation workflows.
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A novel format that differentiates your store and modernizes your digital brand image.
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A lightweight sample format that qualifies for standard letterbox delivery across the UK and Europe, removing the complexity of bottle logistics.
How to use the Vinotte® in your online stores strategy?
The format opens up concrete uses for sites that want to renew their offer, retain their customers and energise their sales.
Curate unique, high-margin SKUs: themed tasting boxes (by region, grape variety, blind tastings, world discoveries), seasonal selections, or advent calendars to broaden your range and enhance your online catalog.
Include a sample of a new arrival or a signature wine in orders from your most loyal buyers or above a specific basket threshold. A thoughtful gesture that leaves a lasting impression and makes them want to order again.
Include a sample of a new arrival or a signature wine in orders from your most loyal buyers or above a specific basket threshold. A thoughtful gesture that leaves a lasting impression and makes them want to order again.
Drive momentum for new releases, private labels, limited editions, or strategic stock allocations simply by getting a sample directly into your customer base’s hands.
Add dynamic QR codes to your samples to guide shoppers directly to the relevant product page for friction-free reordering. Create a direct, trackable bridge between the offline tasting experience and online checkout, giving you clear visibility on campaign ROI.
A tasting perfectly identical to the bottle, thanks to our patented process
It is the first question any wine professional asks: does the wine in a Vinotte® remain truly true to the original bottle? The answer is yes, thanks to our patented rebottling process.
Rebottling takes place under an inert atmosphere, with dissolved oxygen levels maintained below 5 ppm. This is paired with micron filtration and precise temperature and pressure controls throughout the operation. The aromas, color, and palate structure remain completely true to the original bottle for several months.
Vinovae holds the exclusive patent for this technology, allowing you to provide your customers with a reliable, premium tasting experience that no other chain can match.
An innovative, profitable and responsible solution, without compromising on quality
Cost-effective to deploy and delivering strong return potential, campaigns powered by La Vinotte® diversify your catalog, boost customer retention, and accelerate sell-through for new additions.
Its significantly lower carbon footprint also makes it an ideal partner for e-tailers committed to concrete CSR milestones.
Greenhouse gas emissions divided by 50 compared to a standard glass bottle
More than 5 million Vinottes® produced and shipped
More than 1,000 corporate clients supported worldwide
Organoleptic stability guaranteed for 3 to 12 months depending on the format
Vinovae supports you from end to end
Vinovae guides you from initial strategy through to final dispatch, across the UK and throughout Europe. You can fully customize labels and gift packaging with your site’s branding, turning every parcel into a memorable brand touchpoint.
Production is based in France, carried out in partnership with an ESAT (a social enterprise employing people with disabilities), and aligned with our environmental commitments (recyclable Vinottes®, glass recycling, local sourcing…).
For you, it is a turnkey project. For your customers, it delivers a modern, refined tasting journey that encourages fast repeat purchases.
How a project works, step by step…
1 | We discuss your needs
You outline your product catalog, volumes, and commercial milestones. We steer you towards the right formats and the right uses.
2 | We rebottle your selection
You provide the wines or spirits, or we support you with sourcing. We rebottle them using our patented technology to preserve every organoleptic nuance.
3 | We personalise and produce
We print custom-branded labels and packaging, integrating smart features like QR links to connect offline tastings directly to your digital storefront.
4 | We ship wherever you want
Directly to your fulfillment centers, 3PL warehouses, or event locations across the UK and worldwide.
Frequently asked questions from online retailers
Not necessarily. Most often, you supply the wines or spirits from your own assortment, and we rebottle them. If you need help sourcing specific references, we can assist you.
Of course! We offer a free test kit so you can judge the quality for yourself before launching a production run.
Every sample can feature a unique QR code or coupon redirecting customers straight to the relevant PDP (product detail page). This connects the tasting directly to your digital shop, giving you precise attribution and conversion tracking.
Yes, across the UK and internationally. Delivery terms, lead times, and regulatory compliance are confirmed together based on your logistics setup.
Yes! Labels, presentation sleeves, and gift boxes can be fully styled with your brand’s visual identity. We can also insert tasting cards or scannable QR vouchers to optimize conversion and elevate the unboxing experience.
Multiple formats are available to match your goals, from 2 cl for low-cost sample inserts up to 10 cl for premium gifting. We estimate lead times together, based on your volumes and commercial calendar.
From initial concept and packaging design through to final fulfillment, covering rebottling and customization. You have a dedicated point of contact throughout the project.
They already trust us…
Test the Vinotte® for your online shop
The best way to evaluate the opportunity is to experience it firsthand. Request your sample kit and connect with our team to explore how La Vinotte® can elevate your online stores growth.



